•  The files containing IEC Materials for internal and external branding at Ayushman Bharat - Health and Wellness Centres (AB-HWCs) has been hosted for banners , pamphlets , wall paintings etc. All these designs are illustrative in purpose and the States & UTs can improvise on the content/pictures and translate in their regional languages. These can also be adapted these to the local / regional contexts and needs.
• The credits for pictures in these materials are indicated (as the photos are from Jhpiego) and wherever, States/UTs want to have their photo sources, appropriate credit for pictures may be added by the State / UT .
• In banners / Posters, the materials has the name of only ASHAs / ANMs / AWWs and States/UTs are suggested to include the name of the CHO / Medical Officer, as per the posting of people at the Sub Centre level / PHC level AB-HWCs.
• We acknowledge that these materials were developed by USAID MCSP led by Jhpiego and being utilised by the States where Jhpiego are in operation.
• We request the States/UTs to send the novel and unique IEC materials developed by them for sharing with other States/UTs, if they desire so! These materials will also be hosted in the website!
• We suggest the States/UTs to give equal prominence of logos of MoHFW and NHM on par with State Logos!
• We request that 'Health and Wellness Centres' are appropriately mentioned as 'Ayushman Bharat-Health and Wellness Centres'
• Language in these materials may be improved to suit to the local understanding as per the local contexts
• These materials can be used during the ensuing 'Ayushman Bharat Pakhwara' period and regularly as well as guidance IEC materials!

Title			Download PDF	Download CDR
IEC Posters for HWC facilities
AH			(4.04 MB)	(13.1 MB)
BP			(6.51 MB)	(34.0 MB)
Breast Cancer			(4.38 MB)	(5.53 MB)
Cervical Cancer			(3.77 MB)	(6.01 MB)
Diabetes			(8.57 MB)	(47.9 MB)
Elderly Care			(7.10 MB)	(26.0 MB)
ENT			(5.26 MB)	(28.6 MB)
Free Medicines			(6.22 MB)	(139 MB)
Healthy Lifestyle			(6.90 MB)	(92.6 MB)
Mental Health			(1.62 MB)	(2.20 MB)
Oral Cancer			(3.33 MB)	(5.67 MB)
Oral Health			(5.31 MB)	(35.8 MB)
Snake bite			(1.98 MB)	(2.63 MB)
Telemedicine			(3.81 MB)	(19.8 MB)
Yoga			(10.8 MB)	(33.6 MB)

Title			Download PDF	Download CDR
Community Mobilization Materials
Wall Paintings
ANC			(1.47 MB)	(2.14 MB)
FP			(1.60 MB)	(1.02 MB)
HWC General			(1.47 MB)	(4.11 MB)
Immunization			(1.54 MB)	(815 KB)
Institutional Delivery			(1.40 MB)	(260 KB)
Institutional Delivery-Urban			(1.40 MB)	(260 KB)
NCD			(1.40 MB)	(313 KB)
TB			(1.44 MB)	(354 KB)
Pamphlets
ANC			(1.80 MB)	(2.53 MB)
FP			(2.50 MB)	(10.1 MB)
HWC			(1.61 MB)	(2.35 MB)
ORS Zinx			(3.06 MB)	(2.12 MB)
TB			(1.50 MB)	(493 KB)
Banners
ANC			(2.23 MB)	(3.00 MB)
NCD			(2.19 MB)	(1.33 MB)
UHND			(2.30 MB)	(3.50 MB)
VHND			(2.30 MB)	(3.50 MB)

Title					Download
Jingles
Condom					(16.8 MB)
HWC services					(11.2 MB)
Ek Do Teen Char					(10.9 MB)
Free HWC services					(16.6 MB)
Check Karo					(2.28 MB)

1. The files containing IEC Materials for internal and external branding at Ayushman Bharat - Health and Wellness Centres (AB-HWCs) has been hosted for banners , pamphlets , wall paintings etc. All these designs are illustrative in purpose and the States & UTs can improvise on the content/pictures and translate in their regional languages. These can also be adapted these to the local / regional contexts and needs.

2. The credits for pictures in these materials are indicated (as the photos are from Jhpiego) and wherever, States/UTs want to have their photo sources, appropriate credit for pictures may be added by the State / UT .

3. In banners / Posters, the materials has the name of only ASHAs / ANMs / AWWs and States/UTs are suggested to include the name of the CHO / Medical Officer, as per the posting of people at the Sub Centre level / PHC level AB-HWCs.

4. We acknowledge that these materials were developed by USAID MCSP led by Jhpiego and being utilised by the States where Jhpiego are in operation.

5. We request the States/UTs to send the novel and unique IEC materials developed by them for sharing with other States/UTs, if they desire so! These materials will also be hosted in the website!

6. We suggest the States/UTs to give equal prominence of logos of MoHFW and NHM on par with State Logos!

7. We request that 'Health and Wellness Centres' are appropriately mentioned as 'Ayushman Bharat-Health and Wellness Centres'

8. Language in these materials may be improved to suit to the local understanding as per the local contexts

9. These materials can be used during the ensuing 'Ayushman Bharat Pakhwara' period and regularly as well as guidance IEC materials!

Title	Download
Draft Layout of AB-HWCs	(2.24 MB)